Date of Graduation

5-2022

Document Type

Thesis

Degree Name

Bachelor of Science in Business Administration

Degree Level

Undergraduate

Department

Economics

Advisor/Mentor

Brownback, Andy

Abstract

Fear is one of the most basic, intrinsic, and powerful emotions an individual may experience when faced with known or unknown threats, imminent pressures, or expectations of approaching doom. Fear may allow an individual to act quickly in a fight-or-flight response. Fear can alter both physiological and psychological frameworks to avoid certain calamity. Fear provides motivation to protect oneself or to effectuate altruistic behavior towards others for the greater good. One lesser explored area of research pertaining to fear and its implications is the influence of fear on interpersonal and economic decision-making. Economic volatility can produce both immediate consequences as well as somewhat contingent but forthcoming hardships. These anticipated or unanticipated changes in economic climate can invoke fear, and such fear can manifest itself in varied interpersonal and economic decisions. Such economic decisions may greatly benefit or hinder one’s foreseeable future.

Keywords

decision-making; risk tolerance; fear; economics; inter-personalities; economic welfare and fare

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