Date of Graduation
5-2024
Document Type
Thesis
Degree Name
Bachelor of Science in Business Administration
Degree Level
Undergraduate
Department
Marketing
Advisor/Mentor
Geiger, Craig
Abstract
This thesis contains a marketing plan for a conference called NWA For The Nations. The conference will be held in Fayetteville, Arkansas on November 8th and 9th of 2024. The goals of the marketing plan are to grow attendance at the conference and to also grow local church involvement. Social media, email, and church involvement are the three main areas that my thesis focuses on. I highlight best practices for each of these methods to help the conference reach the goal of 1000 attendees. The whole purpose of the marketing plan and the conference is to help Christians find their role in God's global purpose of reaching the nations with His glory.
Keywords
Christian mission conference; Global Outfitters; the Great Commission; leadership development; social media
Citation
Miller, L. (2024). NWA For The Nations: A Marketing Plan to Glorify Jesus in Every People in the World. Marketing Undergraduate Honors Theses Retrieved from https://scholarworks.uark.edu/mktguht/90
Included in
Advertising and Promotion Management Commons, Christianity Commons, Marketing Commons, Missions and World Christianity Commons, Religious Education Commons, Religious Thought, Theology and Philosophy of Religion Commons
