Date of Graduation
Bachelor of Arts
This paper dives into the complexities of a sustainable pajama company's social media marketing strategy. This paper also analyzes the strategies of competitors and market leaders in an attempt to formulate suggested strategies based off their success.
Social Media, Marketing, Instagram, Sustainability, Small Business, Pajamas
Buckley, A. (2023). YALA Designs Marketing Strategy. Finance Undergraduate Honors Theses Retrieved from https://scholarworks.uark.edu/finnuht/110