Date of Graduation
8-2019
Document Type
Thesis
Degree Name
Master of Arts in Sociology (MA)
Degree Level
Graduate
Department
Sociology and Criminal Justice
Advisor/Mentor
Morimoto, Shauna A.
Committee Member
Harris, Casey T.
Second Committee Member
Bustamante, Juan J.
Keywords
Black Lives Matter; Social Capital; Social Media; Social Trust; Twitter
Abstract
This study aims to understand how social media is changing the landscape of social capital. Current research indicates a paradox between the growing use of mediated sources that are building social capital and low levels of social trust found in social media. People are skeptical of whether social media is trustworthy because there is no mechanism for fact-checking or verifying the information posted online. Since traces of social capital postulate social trust, it is needed to promote communal change. To understand this paradox, the Black Lives Matter movement is examined as an online platform that brings people together who have been historically excluded from political voice and action. #BlackLivesMatter (BLM) is the quintessential example of social media encouraging political involvement, engaging average citizens, and promoting activism. Through open-ended interviews, this study showed how social media connects people with shared beliefs and experiences and why individuals trust it more than traditional news sources. Controlling images created by dominant groups have shifted people’s trust and pushed them to find different avenues to share their stories. The findings demonstrated that social media provides all the components needed to produce social capital and establish trust in such a way that propels civic activism.
Citation
Cascante, D. C. (2019). Black Lives Matter: Understanding Social Media and the Changing Landscape of Social Trust. Graduate Theses and Dissertations Retrieved from https://scholarworks.uark.edu/etd/3375
Included in
American Popular Culture Commons, Civic and Community Engagement Commons, Critical and Cultural Studies Commons, Inequality and Stratification Commons, Politics and Social Change Commons, Race and Ethnicity Commons, Social Influence and Political Communication Commons