Date of Graduation
5-2012
Document Type
Thesis
Degree Name
Bachelor of Science in International Business
Degree Level
Undergraduate
Department
Marketing
Advisor/Mentor
Amerine, Jeff
Committee Member
Zweig, Mark
Abstract
The Green Shuttle is a Limited Liability Company (Sociedad de Responsabilidad Limitada in Spanish) to be established in Costa Rica in September 2012. We are offering an exciting opportunity to two family/friends to invest in a start-up company targeting an underserved market in a developing country. The office for the tourist transportation company will be located in San Jose, Costa Rica. The company is seeking funding of USD $105,000 for the purpose of purchasing machinery, equipment, furniture, and fixtures necessary for operations and to cover estimated operating expenses for the first three months of operations. The investment opportunity offers a 5% return on initial investments of USD $52,500 for a total repayment of $55,125. The investors will be paid the entirety of the $55,125 at the end of year 3 (August 31, 2015). The $105,000 investment will allow The Green Shuttle to make all purchases and cover all operating costs, including marketing activities, while maintaining a positive cash flow at all times. The investment money will be needed as of September 1, 2012 in order to properly prepare for the busy tourist season in Costa Rica (December – May).
Citation
King, C. (2012). The Green Shuttle Business Plan. Marketing Undergraduate Honors Theses Retrieved from https://scholarworks.uark.edu/mktguht/13