Date of Graduation
5-2020
Document Type
Thesis
Degree Name
Bachelor of Science in Business Administration
Degree Level
Undergraduate
Department
Marketing
Advisor/Mentor
Farmer, Amy
Committee Member/Reader
Allen, Bradley
Abstract
This thesis discusses the best practices that nonprofit resale shops should follow when marketing.
Keywords
nonprofit, marketing, resale, word of mouth, Little Rock
Citation
Cook, A. (2020). Live Thankfully Little Rock: A Case Study of Marketing for Nonprofit for Resale Shops. Marketing Undergraduate Honors Theses Retrieved from https://scholarworks.uark.edu/mktguht/42
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