Date of Graduation
5-2020
Document Type
Thesis
Degree Name
Bachelor of Science in Business Administration
Degree Level
Undergraduate
Department
Marketing
Advisor/Mentor
Farmer, Amy
Committee Member
Allen, Bradley
Abstract
This thesis discusses the best practices that nonprofit resale shops should follow when marketing.
Keywords
nonprofit; marketing; resale; word of mouth; Little Rock
Citation
Cook, A. (2020). Live Thankfully Little Rock: A Case Study of Marketing for Nonprofit for Resale Shops. Marketing Undergraduate Honors Theses Retrieved from https://scholarworks.uark.edu/mktguht/42
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