Date of Graduation
5-2022
Document Type
Thesis
Degree Name
Bachelor of Science in Business Administration
Degree Level
Undergraduate
Department
Marketing
Advisor/Mentor
Pullen, Brian
Abstract
For The Kingdom is a tabletop board game that I have developed for my thesis. In my thesis, I would like to cover three areas that have been crucial to the development of the game- the guidebook created to support and facilitate the board game, the changes made due to player feedback and testing, and the potential paths to getting the game to the market. Before Talking about those three areas, however, I will first describe the games genre and a bit about my approach to developing it.
Keywords
Boardgame; Game Design; Product Development; Entrepreneurship
Citation
Conway, J. (2022). For The Kingdom. Marketing Undergraduate Honors Theses Retrieved from https://scholarworks.uark.edu/mktguht/64
Presentation Poster
Included in
Entrepreneurial and Small Business Operations Commons, Game Design Commons, Marketing Commons
